Whether you are an Indian company seeking product or process technology from Europe, or a European company seeking to enter the Indian market, we help you define your requirements, identify the right partners, structure your project and take it to completion.

Stable, but saturated : the European economy grew fast in the half-century following the 2^nd world war but, except in some niche segments, is hardly a growing economy at all in 2010.

For its part, today's Indian market often has demand but lacks suitable offers either in terms of quality, functionalities, or even production capacity.

Moreover, this demand is unlikely to diminish over the next 20 years or so as a major proportion of the Indian population is yet to jump on the bandwagon of the market economy. In short, what we see today of the Indian market is only the tip of the iceberg.

This means opportunities both for Indian and European companies :

• for Indian companies, to expand into new sectors / segments, provided they can fill the country's rising requirements adequately

• for European companies, to expand into new territories, fuelling the growth that cannot be fuelled by European demand any more.

We, at Inalliance, are here to help companies from both territories fill the gaps in their product lines or territories.

InAlliance is a group of consultants with strong experience and industry background, headquartered in France, with offices in Europe (Geneva, Paris) and India (New Delhi).

Our functional competences span from project management to strategy consulting, with supports in legal, accounts, quality, IP and other industrial matters.

Our sectors of expertise include :

• Railways

• Automotive

• Defence, aerospace

• Pharma / chemistry

Entering the Indian market

Harnessing opportunities in Europe

The seat of the industrial revolution, Europe still is today a prime source of well proven know-how as well as inventiveness. Companies in the territory often own true industrial or design gems, but the market dynamics make it difficult to generate profits in their historical markets, making India a valid candidate for expansion.

Indian companies looking for technology, processes, products, designs, concepts, may be well-received by European companies provided they follow a few golden rules in their approach.

We, at InAlliance, can ensure your approach to such European companies is successful in the first place, and brings return in the long run.

How we can help you

« We know nothing » : while our methodologies are proven and our experience wide and long, we consider that each project requires learning from the ground up, in order not to miss on possible avenues of development or opportunities for expansion. Our consultants therefore spend considerable time and effort understanding your existing market, your existing know-how, your internal and external constraints, before building and structuring the project. You, our client, are often best placed to enlighten us on the « tricks of the trade ». But we, at InAlliance, are often better placed to take a step back and look at a situation from a different perspective, thereby coming up with novel ideas and strategies you (or your competitors) may not have been able to conceive from within the sector.